Lay the Foundation for Marketing Success at World of Concrete
55,000+ concrete and construction professionals fill the Convention Center each January. Build your brand presence with professional staff who understand the construction industry.
Dates
Next dates to be confirmed
Venue
Las Vegas Convention Center
Location
Las Vegas Convention Center
Attendees
55,000+
Category
Trade Show
About World of Concrete
World of Concrete is the premier annual international event dedicated to the commercial concrete and masonry construction industries, attracting over 55,000 registered professionals to the Las Vegas Convention Center. The event features extensive outdoor demonstration areas alongside indoor exhibits, creating diverse marketing environments from heavy equipment demos to polished booth presentations. Street Teams Vegas provides reliable, hardworking promotional staff and brand ambassadors who are comfortable in both outdoor construction demonstration environments and professional indoor trade show settings.
Marketing Opportunities
Outdoor demonstration area brand activations
Indoor exhibit hall booth marketing
Convention Center perimeter flyering and distribution
Education session and seminar sponsorships
LED billboard routes targeting Convention Center traffic
After-hours networking event promotions
Staffing Needs
Outdoor demo area brand ambassadors
Indoor booth staff and product specialists
Lead capture and registration teams
Product demonstration and sampling crews
Multi-day trade show consistency staff
Typical Roles We Staff
Brand Ambassadors
Product Demonstrators
Booth Staff
Lead Generation Staff
Demo Area Coordinators
World of Concrete Staffing Guide
Dates: Exhibits January 19 to 21, 2027 (education January 18 to 21), per the official site. Check before booking.
The official World of Concrete site lists the Las Vegas Convention Center, 3150 Paradise Rd, Las Vegas, NV 89109, with indoor and outdoor exhibit areas. Hall numbers are on the official exhibitor floor plan.
See our Las Vegas Convention Center guide.
Roles typically booked for World of Concrete
Booth staff
Greet attendees, qualify interest and keep the booth staffed through show hours.
Product demonstrators
Trained on your talking points to walk visitors through a product or demo.
Lead capture
Badge scanning and note-taking so sales follow-up has real context.
Brand ambassadors
On-brand hosts for the booth, hospitality suites and off-site events.
Bilingual staff
Spanish and other language support for international attendees.
World of Concrete staffing FAQs
When is World of Concrete?
Per the official site, World of Concrete 2027 exhibits run January 19 to 21, 2027, with education January 18 to 21, at the Las Vegas Convention Center. Check worldofconcrete.com before booking.
What staff do construction exhibitors book?
Booth staff, product demonstrators, lead capture and bilingual staff are common. Demonstrators should be briefed on your equipment and safety rules.
How do I get a World of Concrete staffing quote?
Use the quote button on this page. It sends the show to our standard contact form and we reply with a custom quote.
Sources
- World of Concrete official site, checked 2026-10-18
Relevant Services
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Quick Facts
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