Ring In the New Year with Bold Brand Marketing on the Strip
300,000+ revelers celebrate on the world's most famous boulevard. Capitalize on the biggest night of the year with high-impact street teams and experiential activations.
Dates
Next dates to be confirmed
Venue
Las Vegas Strip (Closed to Traffic)
Location
Las Vegas Strip
Attendees
300,000+
Category
Holiday Event
About New Year's Eve on the Strip
New Year's Eve on the Las Vegas Strip is one of the most iconic celebrations in the world, drawing over 300,000 revelers to the Strip for a spectacular midnight fireworks display launched from the rooftops of major casinos. The Strip closes to vehicular traffic, transforming Las Vegas Boulevard into a massive pedestrian party zone with premium marketing access to a captive, celebratory audience. Street Teams Vegas provides New Year's Eve staffing with experienced teams who can navigate the massive crowds, heightened security, and logistical challenges of marketing during the city's biggest night of the year.
Marketing Opportunities
Pedestrian Strip zone guerrilla marketing and sampling
Casino and hotel lobby brand activations
NYE party and nightclub brand sponsorships
LED mobile billboard routes in surrounding areas
Social media and photo opportunity branded installations
Pre-NYE and New Year's Day extended marketing campaigns
Staffing Needs
Large-scale street team deployment for Strip coverage
Product sampling teams for pedestrian-only Strip zones
Costumed and themed promotional characters
VIP party and nightclub event support staff
Pre-NYE and New Year's Day recovery marketing teams
Typical Roles We Staff
Street Team Members
Brand Ambassadors
Costume Characters
Product Sampling Teams
Event Staff
Relevant Services
Interested in This Event?
Contact us to discuss marketing opportunities at New Year's Eve on the Strip.
Quick Facts
Event Tags
Ready to Dominate Vegas?
Get a free consultation and custom quote. Our team will create a tailored marketing solution for your brand.