Las Vegas and New York City, February 2023
MrBeast Feastables: street sampling tour
Our team ran street sampling, guerrilla marketing and crowd activation for MrBeast's Feastables.
Sampling Formats We Run in Las Vegas
Street sampling
Samplers on foot in high-traffic areas, handing out product and starting conversations. Pairs well with a Las Vegas street team.
Event and convention sampling
Sampling at convention centers, casino resorts and special events, run by brand ambassadors trained on your product.
Retail sampling
Sampling at shopping malls and retail locations, where shoppers can try your product and buy it nearby.
What a Sampling Team Does
- Puts your product into your target audience's hands.
- Starts conversations and explains key features.
- Collects consumer feedback.
For the full service details, see our product sampling service page.
Sampling Rules and Permits
Where you sample decides the rules. The Strip, Fremont Street and other Southern Nevada cities have their own handbilling and permit rules. We check the current rules and permits for your locations before every activation, and private property needs the owner's permission.
Sampling Programs Our Team Has Run
Our team ran street sampling, guerrilla marketing and crowd activation for MrBeast's Feastables in Las Vegas and New York City in February 2023, with 20,000+ samples given. For the MAC Cosmetics Powder Kiss national launch in April 2019, our team ran 202 sampling assignments and staffed 94 retail locations across cities including Las Vegas.
See more in our portfolio.